Get Higher Conversions with These 10 Personalization Tricks
It’s amazing what a little personalization can do. Quick example: You go into a store looking to buy something. A sales person helps you, but you...
Author: Jeffrey Stratton
BassAckwards Marketing
Or… why every marketing technique or course you buy disagrees with every other bit of marketing advice you hear. Okay, so you buy a course on...
Guy-Next-Door Beats Guru-God Every Time
Your customers are bombarded daily by the same types of offers — so how can you stand apart from the crowd? Let’s take the online marketing...
Do Your Customers ‘Eat’ Your Emails?
Maurice Sendak, author and illustrator of Where the Wild Things Are, received what he calls the highest form of compliment by a child fan who wrote...
Finding Your Brand’s Voice
Hello, I’m Harriet Cummings. I’ve seen a lot of online articles about tone of voice but feel that many of them fail to get down to the...
